Valentine's Day 2025
Mitsukoshi Isetan Online Store
2025年のバレンタインは終了いたしました。
次回をお楽しみに！
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[Valentine's Day Guide]
Learn everything from the origins to Japanese chocolate culture and gifts!
三越伊勢丹グループ各店 店頭の
バレンタインイベントは終了いたしました。
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Isetan Shinjuku store
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Nihombashi Mitsukoshi Main Store
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Ginza Mitsukoshi
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Isetan Tachikawa store
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Isetan Urawa store
A sweet and luxurious chocolate program!
Mitsukoshi Isetan Radio Chocolat
"Mitsukoshi Isetan Radio Chocolat" is a YouTube program hosted by popular voice actor Nishiyama Kotaro.
The program includes fascinating stories told by buyers and chocolatiers, and a wide variety of product introductions that can only be seen on video.
If you love chocolate, this is a luxurious experience you won't want to miss.
三越伊勢丹のホワイトデー 2025
Valentine's 6 Q & A
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Q1 What is the origin of Valentine's Day?
There are various theories about its origin, but it was against the wishes of Roman Emperor Claudius II.
He was executed on February 14, 269 AD for performing a marriage ceremony.
On the day dedicated to Saint Valentine the Priest
It is said to have originated from
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Q2 What are the differences between Valentine's Day culture in the world and Japan?
In Japan, there is a strong image that it is a day when women express their love to men with chocolate.
Valentine's Day has different customs around the world.
It is common to give gifts not only to chocolates but also to loved ones such as lovers and family members.
For example, in Italy, France, and the United States,
It is often given by men to women.
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Q3 In Japan, chocolate is served on Valentine's Day.
Why did you start giving?In 1936, Kobe's Morozoff Confectionery published an advertisement in an English newspaper aimed at foreigners.
There is a theory that he was the first to propose giving chocolates on Valentine's Day.
Later, in 1958, the confectionery company Merry Chocolate Company,
By starting the campaign with the concept of ``A day when women confess their love to men,''
Japanese-style Valentine's Day culture spread throughout the country. *There are various theories.
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Q4 What chocolate would you recommend this year?
The chocolates recommended by Isetan Mitsukoshi for Valentine's Day in 2024 are:
Sweets can make you feel happy.
Special packages full of heart motifs and flowers, etc.
Be sure to check out the special chocolates that will make your selection fun.
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Q5 What is the average price of Valentine's chocolate depending on the recipient?
The average price of ``honmei chocolate'' given to a lover, partner, or spouse is around 5,000 yen.
If you send a gift together, the cost will be around 3,000 yen.
In addition, "gift chocolate" to your boss who is taking care of you at work costs about 2,000 to 3,000 yen.
``Friend chocolates'' for colleagues and friends cost around 1,000 to 2,000 yen.
And the price of treat chocolate for yourself starts from 5,000 yen.
Many people seem to buy it without worrying about the price.
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Q6 What gift would you recommend for Valentine's Day?
Generally, it seems that there are many 3,000 yen to 5,000 yen.
At Isetan Mitsukoshi, from petit gifts that can be enjoyed daily,
We offer a wide range of dishes for special occasions and specialty items.
*All prices include tax.
*The image is a part of the image.
*Some products are limited in number, so please forgive us when they are out of stock.
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